Boston, MA was famously the site of the Big Dig, which resulted in the creation of the 1.5-mile Rose Kennedy Greenway. The Rose Kennedy Greenway Conservancy (RKGC) has proposed fundamentally rethinking the traditional public art approach. Instead of commissioning permanent works of public art, RKGC will brand the Greenway as being a welcoming home for artists looking for temporary sites for visual art and installations. Because the art is temporary, artists will be allowed to take greater risks, creating a powerful draw for this new public space. In addition to celebrating Boston’s own artists and its openness to creative expressions, the rotating art will give both Bostonians and visitors reasons to visit again and again.