The session “On the Field: Finding Funding and Support” took place on May 3, 2018 at the Creative Placemaking Leadership Summit in Madison, New Jersey. Before the experts discussed the issues and took questions from the audience, they invited participants to pick up a crayon and draw their personal experience of finding funding for a creative placemaking project. No two sketches were alike, of course, but one elicited empathetic sounds from the crowd. It depicted a stick figure in a bed, money-related thought bubbles issuing from its head. According to its maker, it was “the universal representation of everybody who’s in this business: lying in bed—awake or dreaming—imagining how to raise the money to do this.”