OhHeckYeah: An Immersive Street Arcade

Brian Corrigan

Funding Received: 2013
Denver, CO
Funding Period: 1 year and 5 months
June 29, 2013


Receiving the ArtPlace America grant has infused a significant amount of energy into the work we’re doing in Denver. Our first steps towards building the immersive street arcade have been focused on developing a fundraising strategy to raise the remaining funds. Since creative placemaking is a public process, we feel our fundraising strategy needs to align accordingly. Our strategy will explore a mix between traditional sponsorship outreach and a new crowdfunding approach that directly builds support from the broader community. To realize our crowdfunding goal, we understand the rewards must offer value to our potential backers. This value guides the design process as we develop ideas for the awards. Because of the digital nature of our project, we see this as an opportunity to experiment with offering the crowd a chance to support the project by buying “digital real estate” in the video games. We see this as an exciting opportunity to support our effort in a creative way while engaging the public from the project’s start.


Denver Post Article


Colorado Creative Industries June 2013 Newsletter


Legwork Studio & ModeSet’s (our project partners) collaborated to build a Google Chrome Experiment, ROLL IT



Collaboration from the beginning: Colorado was fortunate to receive three ArtPlace America awards; two in Denver and one in Loveland. To maximize exposure, we worked collaboratively across the state to host a press conference with Denver Mayor Michael B. Hancock, Loveland Mayor Cecil Gutierrez and the three Colorado grantees on the steps of the City and County Building of Denver. This method resulted in generating awareness that may not have occurred if approached alone. Coming together to announce our awards helped to broaden the communications across the state while also creating a forum for us to discuss opportunities to work together throughout the grant cycle.